Virtual Reality is an artificial, computer-generated environment that relies on aural sensations, audio and high-end graphics to make users feel that they can intereact and manipulate what is around them as if it were real. The majority of
VR experiences are generated through the use of specialised headsets that fully immerse a person in the virtual world. The best example is the game Pokémon Go, we all know the massive attention it garnered in the gaming world last year.
This was brilliant marketing because it was a fresh and unique way to play a game that it appealed to adults as well as a younger audience who liked the idea of catching all their favourites Pokémons as opposed to just finding them in the comforts of their Sofa. Many companies have already created special
VR gaming toolkit, you can take a glimpse at it here.
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